Cookie Policy

What are cookies?

Cookies are small text files stored on your device when you visit a website. They help the site remember your preferences, understand how you use it, and improve your experience. Some cookies are essential for the site to function; others are optional and require your consent.

Essential cookies

These cookies are strictly necessary for the website to function and cannot be switched off. They include:

• Authentication cookies — set by our auth provider (Clerk) to keep you signed in and manage your session securely.
• Consent cookie (ll_consent) — stores your cookie preferences so we don't ask you again on every page.

These cookies do not collect personal data for marketing or analytics purposes.

Analytics cookies

When you consent, we use Google Analytics 4 to understand aggregate traffic patterns — which pages are visited, how long visitors stay, and where traffic comes from. This helps us improve the site.

• _ga — distinguishes unique users. Expires after 2 years.
• _ga_* — maintains session state. Expires after 2 years.

IP addresses are anonymised. We do not use analytics data to identify individual users. These cookies are only set if you click "Accept All" or enable Analytics in the cookie customisation panel.

Preference cookies

If you consent, we store a preferences cookie (ll_prefs) that remembers your chosen theme, colour palette, and any UI settings across visits. Without this cookie, your preferences reset each time you return.

Marketing cookies

We currently do not set any marketing or advertising cookies. This category exists in our consent banner for transparency and future-proofing. If we ever introduce marketing cookies (for example, to measure ad campaign effectiveness), this policy will be updated and you will be asked for consent again.

Managing your cookies

You can change your cookie preferences at any time:

• On this site — clear your browser cookies for lineagelens.dev to see the consent banner again, or delete specific cookies from your browser's developer tools.
• In your browser — most browsers let you block or delete cookies in their settings. Note that blocking essential cookies may break the site.

Changes to this policy

We may update this cookie policy as our use of cookies evolves. Changes will be reflected here with an updated date. If we introduce new cookie categories that require consent, the consent banner will reappear automatically.